tia penney is a stylist, designer & art director working across a variety of mediums including tvc’s, stills & editorial. her creative talent, relaxed yet sophisticated approach. make tia the ideal choice for your next creative brief. tia has worked across australia in all states and capital cities, as well as having lived & worked in london conducting business throughout europe.
tia’s background in fashion & interior design provided the springboard for both interior and wardrobe styling. working as a freelance stylist via her own business the urban showroom tia is most passionate when designing truly memorable looks & spaces. working interstate or locally, on location or in the studio. tia has styled for photographers, theatre & filmmakers. satisfied both residential and commercial interior design briefs. in all cases her understanding of a collaborative, creative process considered and applied, achieving beautiful results for each & every client.
shopping services available for both wardrobe & interiors. tia & the urban showroom can offer a personalised shopping service. a one off appointment to source that key wardrobe piece for a special occasion, meeting, holiday or conference. have you considered having your next special occasion styled? your next event; created, planned, installed & managed from inception to finish?
tia’s approach is a well planned schedule. her supply network vast, her confidence & ability to translate trends applicable to the client’s style & lifestyle. makes sourcing the key elements for the wardrobe, an event, home or commercial space an enjoyable process for all involved.


“Tia never loses sight of a person’s signature style when putting together the perfect look or space”

Nicole Byers


Ok! Magazine/NW Magazine

design services are available for clients seeking professional assistance in the layout, functionality and aesthetic choice for any space. whether it is to completely transform your home or simply inject new key elements to a specific space. tia & the urban showroom can meet any residential and commercial design needs.
interior design
outdoor areas
property styling
event styling and layout


“you know when someone just gets you? that’s tia. she created a beautiful, workable office space for us bang on budget and she made the whole experience an absolute joy. she nailed the ‘relaxed industrial’ brief and brought a whole lot more to the table, without ever pushing too hard. she didn’t need to, as she had earned our total trust very early on in the process. not a day goes by without someone commenting on one of the features that began as her brainchild, from the gorgeous recycled hanging doors to the repurposed kitchen table to the hanging garden to the indoor hammock we sit in to read. tia has an effortless, eclectic style and her taste is impeccable. she has to be one of the most talented interior designers in the country and we are very lucky to have her unique stamp on our work space”

Katie Millington,  

Managing Director / Executive Producer, Australia and New Zealand

Eight Productions